Snake-like mythological characters of Shandong province (China) in comparision with Serbian ones

The article is devoted to the snake-like mythological characters, found in mythology of Chinese Shandong province comparison with South Slavic word on example Serbian tradition. presents an analysis names characters through two languages basis ethnic images etiological legends, local rituals and folk customs tradition are also considered. This study shows how perception reality reflected cultural code language picture world. can be divided according appearance into zoomorphic anthropomorphic ones. various corresponding presentational carrier culture Serbia, show typological individual differences. In vocabulary common linguistic phenomena were found, such as taboo words, euphemisms, etc. have similarities differences, reflecting human cognitive process. uses methodology Moscow ethnolinguistics school, aimed at reconstruction spiritual culture.